With summer now in full swing, many of our customers are looking for something sweeter. Luckily, the candy category is packed with amazing sweet flavours that bring you right back to your childhood. In this list we’ll take you through the top 15 best-selling candy flavours of the past 12 months (nationwide sales by volume). We’ll also share our own favourite five candy flavours which we think have the potential to lead the charts in 2025 and beyond. Enjoy!
1. Fruit Pastilles by Furious Fish E-Liquid
Our most popular candy flavour over the past 12 months, Furious Fish’s Fruit Pastilles is an homage to the classic sweet we all remember from our youth. Its 50:50 VG/PG ratio allows for that classic sweet-and-sour taste, while also keeping the vapour volume under control. We’re not surprised that this is the top-selling candy vape flavour in the UK right now.
2. Strawberry Watermelon by Candy King Bubblegum Collection
If you love bubblegum, then this one is a timeless classic. If you love the delicate flavour of watermelon but can’t get enough of that signature bubblegum either, this all-day vape will entertain your taste buds for days on end. Previously known as Strawberry Watermelon Bubblegum, Candy King have moved this into their new bubblegum flavour collection. They’ve changed the name but the recipe is the same.
3. Green Apple Sour Straws by Bazooka
Sour means sour with this lip-puckering delight from the good people at Bazooka! Green Apple Sour Straws is a 70VG e-liquid that delivers the sharp punch of a sour candy! If you’re worried that a sour kick will exhaust your palate, we have good news. There is so much apple in this flavour that it’s a delight to vape throughout the day.
4. Kiwi Berry by Burst My Bubble
The genius of Kiwi Berry by Burst My Bubble delivers a perfectly-balanced infusion of kiwi on a tried-and-true strawberry bubblegum base. This e-juice has been around for years, but UK customers love it — Kiwi Berry was the fourth-biggest seller of the past 12 months.
5. Blue Raspberry Sour Straws by Bazooka
If you’re looking for a candy flavour with complexity, this one will keep your taste buds on their toes. Bazooka’s sweet and sour Blue Raspberry Sour Straws starts out with a fruit liquorice base that quickly evolves to reveal delicious blue raspberries. A tongue-tickling sourness slowly creeps in on the exhale.
6. Super Berry Sherbet by Double Drip Coil Sauce
It’s rare for an e-liquid to carry seven different berry flavours successfully, but that’s exactly what Super Berry Sherbet manages to do. A tangy sherbet base acts as the perfect stage for blue raspberry, strawberry, blackberry and four other berries to play out. Double Drip have released a nic salt version of this flavour, too, so there’s no need to compromise when mixing e-liquid at home.
7. Strawberry Sour Straws by Bazooka
Strawberry Sour Straws is another smash hit from Bazooka. Simple and delicious candied strawberries, blended with liquorice lace and a gentle sour taste on the exhale. It’s so moreish — our customers can’t get enough. Right now it’s in seventh place, but Strawberry Sour Straws is consistently in our bestselling candy charts. We love it.
8. Fcukin’ Munkey by Fcukin' Flava
If you like melon and menthol, you will love this Malaysian-blended candy vape juice. Fcukin’ Monkey starts with a sweet bubblegum base, draws you in with a delicious melon flavour and then brightens up your whole vaping experience with Fcukin’ Flava’s trademark undercurrent of menthol. It’s a candy flavour like no other.
9. Blackjack by Furious Fish E-Liquid
Remember those individually-wrapped cubes of chewy aniseed from the sweet shop? Black Jack by Furious Fish offers up all of the taste and nostalgia with none of the black tongue. At 50VG, each 10ml bottle is packed with delicious flavour. Treat yourself to happy memories of the penny sweet aisle with this simple-but-gorgeous classic candy vape.
10. Pear Drops by Furious Fish
There are a couple of different Pear Drops imitators on the market, but Furious Fish Pear Drops is the most popular. This e-juice offers a rich blend of pear and candy flavourings that will take you back to the taste of a classic hard-boiled pear-flavoured sweet in seconds. Like all Furious Fish e-liquids, each bottle is available in 3mg, 6mg or 12mg strengths.
11. Fizzy Sour Candy by Fizzy Juice
Ever heard of Soursop? It’s a Caribbean fruit with a unique flavour, and the mixologist team at Fizzy Juice have used it to create Fizzy Sour Candy! Starting with a sour candy base, this 70VG shortfill will give you a unique and delicious cloud of fruit gum flavour that you’ll want more of.
12. Snikks by Pancake Factory
Fancy the taste of chocolate, caramel and peanuts without eating any actual chocolate, caramel and peanuts? You need Snikks in your life! This delicious flavour from the good people at Pancake Factory has been popular with our customers for more than a half a decade now. Made right here in the UK, Snikks comes in 100ml bottles with plenty of room at the top for your nicotine shots.
13. Marshmallow Man by Marina Vapes
Marshmallow Man E-Liquid is a light, fluffy and moreish all-day vape that really does taste like marshmallows. A 70VG blend, there’s enough room for the surprisingly subtle flavours of a typical puffy white marshmallow to shine through. And if you can’t see the point of marshmallows without first cooking them on a campfire, Marina Vapes take it one step further with their toasty Marshmallow Man 2.
14. Bubblegum by IVG 50/50
Just like it used to taste! Bubblegum by IVG 50/50 offers a rich fruity bubblegum base, elevated ever so slightly with top notes of blueberries. If you’re looking for a bubblegum-flavoured all day vape, look no further. This one is remarkably light and refreshing.
15. Cotton Candy Hard Candy by Next Big Thing
Hailing from the USA, Next Big Thing are making a name for themselves in the hard candy flavour category. Their most popular juice, Cotton Candy Hard Candy, combines the fluffy taste of circus candy floss with a stoic, dependable boiled sweet. It’s so iconic and simple, you’ll wonder why this delicious flavour wasn’t invented sooner.
Ones to watch
The list above gives you the top sellers, but it’d be a crime not to mention a few more. There are so many flavours to discover in the candy category. Here are five more examples that we personally love:
That’s it! We hope this list of candy vape flavours gives you some ideas. As always, if you have any questions, we are on the other end of the phone. Visit our contact page — we’d love to help.
Stay safe and happy vaping!
John Boughey